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26th May 2010 - ACCOA is pleased to announce a new training approach in the evolution of the internationalization of enterprise. In order to meet new needs that arise from an ever changing market and socio-cultural contexts of the countries of Central and Eastern Europe, ACCOA has developed a concept dedicated to Italian entrepreneurs and that puts together in one box different multidisciplinary approaches to a single theme: the internationalization of SMEs. This is not a simple commercial or financial guidance, but a deepening of speakers and participants interacting with simulations of real problems that contractor must meet in their approach to foreign markets. An internationalization of success must consider many aspects. Financial elements, the economic situation of the country and the available resources are essential to schedule a relocation or commercial cooperation. But it is not enough. There are cultural aspects to be taken into account in the approach with the "foreigner" who has a background and a history quite different. Last, but not least, is the aspect of language that creates a barrier that can seem insurmountable, but it becomes a simple problem that can be addressed by experts and qualified professionals to avoid problems related to misunderstandings.
The event is organized with the support of the Chamber of Commerce of Gorizia, ENAIP FVG, in association with Confindustria Gorizia and in collaboration with "Il Piccolo" and “Fondazione Nordest”. The seminar will take place on 23th June 2010 at 14.45pm at the headquarters of ENAIP FVG in via Brigata Pavia 25, Gorizia.
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